Known among beauty insiders as the pioneering leader in luxury eco-friendly nail polish, the quick success and notoriety of PRITI NYC can be attested to it's founder, Kim D Amato. The idea behind PRITI NYC came alive during her pregnancy. D Amato made a conscious effort to switch to organic foods and health products, yet couldn;t seem to find a way to beautify herself in the same natural manner.
In 2005, D Amato launched PRITI ORGANIC SPA, the first organic spa in NYC
Eventually moving on to creating the PRITI NYC brand.
PRITI NYC polishes are vegan, cruelty free and gluten free. Free of toluene, dibutyl phthalate, formaldehyde, formaldehyde resin, and camphor, xylene, parabens, and TPHP. These luxury polishes are fast drying, chip resistant, contain a UV inhibitor, and are extremely durable and glossy. Available in over 100 different shades including cremes, shimmers, sheers, metallics, classic nudes, and everything in between, we have a limited color selection that changes for all seasons.
PRITI NYC is proudly made in the USA.
PRITI NYC is very active in working with various charities and events in the community that support both environmental, and women issues.
PRITI NYC is also a proud sponsor of New York, Paris, Miami UK, Fashion Week since 2005. With the proud pleasure of creating custom nail colors for world-renowned designers runway shows including The Row, Tory Burch, Tommy Hilfiger, Thakoon, Lacoste ,Hugo Boss, Self portrait, Banana Republic, Coach, Vanessa Seward, amongst many others.
PRITI NYC Soy Nail Polish Remover is truly one-of-a-kind. Developed exclusively by PRITI NYC. We use essential oils in our products for the amazing therapeutic qualities of each oil.
PRITI NYC was the first company to carry a beauty product so ingenious and unique. Not only is the remover 100 percent biodegradable, non-toxic, and non-carcinogenic, but it is also housed in an apothecary style bottle that is completely recyclable.
The luxury remover has been infused with soybean esters, is naturally derived, and contains lemongrass essential oils. Thats it. No acetone, no carcinogens- and it really works! In addition, PRITI NYC Soy Nail Polish Remover leaves hands and nails feeling moisturized and nourished. Lemongrass is a natural anti fungal, antiseptic, and bactericide that prevents the spread of contagious diseases.
~ Named The Best Polish Remover in Elle Magazine&Green Beauty Stars.
and a winner of the allure beauty award.
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